myke eric scott olson: Papers

"The History of Apple Computer"
Page 08

Even though the net revenue didn't budge much in 1986, the Mac came back strong. Apple introduced the Mac Plus, with 1 MB(15) of RAM, two floppy drives, and a SCSI(16) port. They also added the LaserWriter Plus and formed APDA, the Apple Product Development Association, as a user group for Mac programmers. Radius(17) shipped the first external monitor, the Radius Full Page Display and Farallon(18) started shipping LocalTalk connectors(19) at much cheaper prices than Apple's. And finally, by the end of the year, the Mac had outsold the Apple II. In 1987, the excess inventory caused all the Apple plants to close for one week, and finally, Lisa (a.k.a. the Mac XL) was laid to rest. The work force was again cut by 20% and Apple introduced AppleLink, a supposedly easy way to get in touch with Apple Technical Support. Apple introduced the AppleShare File Server(20) which did well, as well as the AppleFax modem(21) and ImageWriter LQ which did not. Finally, they also introduced the Mac SE and the Mac II, a revolutionary computer which featured an external color monitor, a 68020 processor(22), and a built-in hard drive. The "Mac erector set", HyperCard, was introduced and bundled with new computers. And with the introduction of System 6.0 and MultiFinder(23), users felt the need for more RAM. In 1988, Apple introduced its Mac IIx, the first to use a high-density/PC-readable floppy drive, and the 68030 processor. By the end of the year, Apple had shipped more computers than IBM. The first Mac viruses(24), MacMag, nVir, and Scores, were being discovered.

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